FP98: Some FrontPage Content Scores Low w/ Some Search Engines This article was written about products for which Microsoft no longer offers support. Therefore, this article is offered "as is" and will no longer be updated.
This article was previously published under Q182615 SYMPTOMS
Some search engines rank your content lower in the search results than you
expect.
CAUSE
This behavior occurs because some of the FrontPage templates place the <title> tag below the
<meta> tag. Some search engines expect to find the <title> tag before the <meta>
tag. Therefore, some search engines rank your content lower if the <title> tag is found after
the <meta> tag.
The following FrontPage wizards and templates place the <title> tag below the <meta> tag:
RESOLUTION
To work around this problem, open the page in a text editor, such as Notepad, and move the <title>
tag to the top of the page.
NOTE: If you reopen the page in FrontPage Editor, it will rewrite the HTML and move the <title> tag below the <meta> tag. Therefore, if you re-edit the page in FrontPage Editor, you will need to modify the page again in a text editor. STATUSMicrosoft has confirmed that this is a problem in the Microsoft products that are listed at the beginning of this article. MORE INFORMATION
Placing the <title> tag at the top of a page is an accepted practice. Generally, keywords placed
within the title tag have greater importance in relation to how the search engine scores the page.
Greater relevance is given to keywords that appear closer to the top of the page.
For more information about improving your score with a specific search engine, contact the consultant for the search engine.
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