Outcome: Quickly create a clear, organized content calendar tailored to your brand, so planning social media posts feels simple and your strategy stays on track.
Apps used: Microsoft 365 Copilot Chat
Relevant roles: Content Strategists, Communications, Marketing Managers, SEO Strategists
Planning social posts across multiple platforms can feel challenging, especially when you’re trying to stay consistent and hit your goals. With Copilot Chat​​​​​​​, you can quickly turn your ideas into a clear, organized content calendar. Once you share a few details about your brand, posting schedule, and themes, Copilot Chat will help you build a strategy that’s easy to follow and ready to download.
Important:Â Copilot Chat is included with your Microsoft 365 work or school subscription. Responses are grounded in web data and powered by the latest large language models. To understand what it means to have a Copilot add-on license, see What's the difference between Copilot Chat with or without a Microsoft 365 Copilot license.
Create a social media content calendar
Build a consistent, audience-focused content strategy that saves time and drives engagement.
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Go to Microsoft365.com/chat.
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From Chat, enter the following prompt or write your own. Select Send:
Help me draft a content calendar for my brand. This prompt just gave you a content calendar tailored to your brand and goals. -
Copilot will guide you through questions about your brand, platforms, posting frequency, goals, and themes. Enter your responses and select Send to start building your content strategy.
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Keep chatting with Copilot to shape your calendar exactly the way you want it.
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Next, ask Copilot to turn the calendar into a printable format or spreadsheet. Copilot will share a link to a PDF or Excel file that you can download and edit.
Level up your social media strategy with prompts like:
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