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Search results data for product improvement

How we use search result data from searches for product improvement

In order to improve your experience in Microsoft Edge, Microsoft Bing, Microsoft News, and other Microsoft services, we collect and use data from your web searches in Microsoft Edge. We'll use your search results activity to make everyone’s web and search experience better, more relevant, and useful. The data we collect is from searches you do across the web, including sites Microsoft doesn’t own or operate.

  • Microsoft Edge will scrub and de-identify the data by removing data identifying the person or device from which it was collected.

  • We don't use any information we collect to personalize or provide ads to you.

  • The data we collect is never associated with your account or your device.

  • This data collection and setting is not available on managed devices.

What's included in search results data?

The data we collect data might include the search query, the search results that are displayed to you, and the interaction you have with those search results, such as the links you click. We might also collect demographic data.

You’re in control of your data

To manage the collection and use of your search result activity for product improvement, do the following:

  1. Open Microsoft Edge.

  2. Select Settings and more (...) > Settings.

  3. Select Privacy, search, and services.

  4. Under Search and service improvement, turn on or off the setting for Help improve Microsoft products by sending the results from searches on the web.

If you stop sharing your data, we might continue to use previously collected search-results data, but it will still be de-identified and not associated with you or your device.

To find additional information about our privacy practices and to learn more about how Microsoft handles personal data, visit the Microsoft Privacy Statement. If you're not able to find what you’re looking for, or you have a privacy question or concern, contact our privacy team.

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