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With Business Contact Manager for Outlook you can use a series of default reports to evaluate the sales performance of your products and services. In the Sales area, you can view reports on products by their profit or by their margin. Profit is the revenue from sales that is left after you subtract expenses. Margin is the percentage of total revenues that the profit represents. The margin is calculated by subtracting the total cost of the sale from the total revenue produced by the sale. For example, if you sell an item for $50 but the item costs you $25, the gross margin is $25, or 50%.

Once you create a report, you can further evaluate your products and services by sorting the data any way that you want to. For more information on what you can do with reports, including printing them or exporting them to Microsoft Excel, see Use reports and charts in Business Contact Manager.

  1. In the Navigation Pane, click Business Contact Manager.

  2. On the Ribbon, click the Reports tab.

  3. In the Sales group on the Ribbon, click Top Products, and then click one of the following:

    • Best-Selling Products.

    • Most Profitable Products.

    • Highest Margin Products.

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