View community insights in Yammer

View community insights in Yammer

Note: This topic describes features in the new Yammer. For information on using this feature in classic Yammer, see View group insights in Yammer.

Community insights in Yammer helps community admins and members better understand activity and engagement in their communities.

How to see community insights in Yammer

  1. In a browser, go to Yammer.com and navigate to a community.

  2. Go to the About page of the community. You will see a module there that gives a summary of community insights that highlights two metrics: Active People and Posted Messages. You can find more info about the metrics below.

    View Yammer Community Insights about people

  3. To see the full community insights experience, click on See More. The Community Insights page appears.

    View Yammer Community Insights

How to select a time period for the community insights

Community insights are available for three time periods: Last 7 Days, Last 28 Days, and Last 12 Months. You can select a time period from the drop-down list. All insights are provided for the UTC time zone.

Period selector

How to read the community insights

Community insights is made up of two sections. The top section shows you insights on the people and the bottom section shows you insights on the content.

People Activity

The top section has a card that shows you how many people are active in the community, whether or not they are members or non-members, and their predominant activities in the community.

Active people

The following numbered descriptions correspond to the numbers in the illustration.

  1. The total number of active people in the community. A person is counted as active in the community if they posted, read, or liked a message from the community during the selected period.

  2. The change indicators show how certain key metrics have changed from the previous period. For example, when the Last 7 Days period is selected, this figure will show how the metric has changed from the 7 days prior to the last 7 days. If there is no change or no data available for the previous period, no change is shown.

  3. The pie chart shows the proportion of active people that were community members or non-members.

  4. These numbers indicate the number of community members and non-members active in the community during the selected period.

  5. The bars indicate how many of the active community members or non-members posted, read, or liked one or more messages in the community.

    Moving the cursor over these bars provides a tooltip indicating the percentage of active community members or non-members that posted, read or liked one or more messages in the community.

Content Activity

The bottom section has three cards that provide content activity trends for posted, read, or liked messages in the community.

Content trends

The following numbered descriptions correspond to the numbers in the illustration.

  1. The number of messages posted in the community during the selected period.

  2. The change indicator shows how the amount of activity changed from the previous period.

  3. The stacked columns represent the amount of activity performed by both community members and non-members. For the Last 7 Days and Last 28 Days periods, these columns are broken down by day. For the Last 12 Months period, these columns are broken down by month.

  4. The number of community messages that were read during the selected period. Hovering over the stacked columns provides a tooltip indicating the total amount of activity along with the amount of activity by community members and non-members.

  5. The number of community messages that were liked during the selected period.

How to download the community insights data

  1. Go to the Community Insights page for the community.

  2. Click the Download Full Report button.

    Download Full Report Community Insights button

The full report provides insights for the community on a per-day basis since it was created or the last 24 months—whichever is earlier.

  • Date is the day for which metrics are provided. All subsequent metrics pertain to this day only.

  • Active People is the number of people who posted, read, or liked a message in the community.

  • Active Members is the number of community members who posted, read, or liked a message in the community.

  • Members Who Posted Messages is the number of community members who posted one or more messages in the community.

  • Members Who Read Messages is the number of community members who read one or more messages in the community.

  • Members Who Liked Messages is the number of community members who liked one or messages in the community.

  • Active Non-Members is the number of people who hadn't joined the community but posted, read or liked a message.

  • Non-Members Who Posted Messages is the number of people who hadn't joined the community but posted one or more messages.

  • Non-Members Who Read Messages is the number of people who hadn't joined the community but read one or more messages.

  • Non-Members Who Liked Messages is the number of people who hadn't joined the community but liked one or more messages.

  • Messages Posted is the number of messages posted in the community.

  • Messages Posted by Members is the number of messages posted by community members.

  • Messages Posted by Non-Members is the number of messages posted by non-community members.

  • Messages Read is the number of community conversations that were read.

  • Messages Read by Members is the number of messages read by community members.

  • Messages Read by Non-Members is the number of messages read by non-community members.

  • Messages Liked is the number of community messages that were liked.

  • Messages Liked by Members is the number of messages liked by community members.

  • Messages Liked by Non-Members is the number of messages liked by non-community members.

Who can see community insights in Yammer?

For public communities, any member of the Yammer network can see the insights.

For private communities, only members of the community can see the insights.

FAQ

Q: How often are community insights updated?  

A: The 7-day and 28-day counts are updated daily. Yearly counts are updated weekly and only count up to the last full month.

For new communities, and during January, this means that the 7-day and 28-day counts may be higher than the yearly count as they are updated more frequently.

Q: Where can I find reports for Yammer activity for my entire network?  

A: Use the Microsoft 365 Usage Reporting Dashboard, which includes the Yammer activity report, Yammer communities activity report , and Yammer device usage report. These reports are available to anyone in your organization with the Microsoft 365 Reports Reader Role.  To get to these reports, in Microsoft 365, go to Admin > Usage report > Select a report.

Q: Are community insights available for external, non-Microsoft 365 connected and the All Company communities?

A: Community insights are available for external and non-Microsoft 365 connected communities. They are also available for the All Company and All Network communities.

See Also

Manage a Yammer community

Join and create a community in Yammer

Manage Yammer community members

Use and manage Yammer community resources

Need more help?

Expand your Office skills
Explore training
Get new features first
Join Office Insiders

Was this information helpful?

Thank you for your feedback!

Thank you for your feedback! It sounds like it might be helpful to connect you to one of our Office support agents.

×