Low-quality formatting and editorial errors can prevent your content from being promoted on MSN or lead to poor user engagement. This page outlines common issues like invalid dates, poor media formatting, and misleading links that may result in content demotion or rejection.

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Articles with broken HTML, missing media, unescaped characters, or missing paragraph breaks may be flagged as low-quality. Clean up your formatting and ensure valid HTML to improve visibility.

Only RFC 3339 and RFC 822 date formats are accepted. Dates must be in the past and no more than 365 days old. Incorrect or missing dates will cause ingestion failure.

Only evergreen content may be republished with updated context. Republishing without indicating updates or justification may lead to content rejection or demotion.

Related links should only appear at the bottom of the article or in the designated right-hand panel. Related sections at the top or within the first three paragraphs will be flagged.

Missing, irrelevant, or broken media embeds—like video tags or slideshow elements that fail to load—can trigger display issues and cause content to be skipped or demoted.

Images that are blurry, poorly cropped, too small, or uncredited may reduce content visibility. Ensure proper resolution and attribution. Learn more about MSN content guidelines.

Content should avoid three or more consecutive links in the article body and should not include backlinks to the original source within the first three paragraphs.

Articles that lack paragraph breaks, contain special character encoding errors, or are difficult to read due to formatting will underperform and may be suppressed.

Articles with identical or near-identical text to another published post may be skipped during ingestion unless clearly updated with new context or tagged as a repost.

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