Applies To
Excel for Microsoft 365 Word for Microsoft 365 Outlook for Microsoft 365 PowerPoint for Microsoft 365 Excel for Microsoft 365 for Mac Word for Microsoft 365 for Mac Outlook for Microsoft 365 for Mac PowerPoint for Microsoft 365 for Mac Excel for the web Word for the web PowerPoint for the web Excel 2024 Outlook 2024 PowerPoint 2024 Excel 2021 Word 2021 Outlook 2021 PowerPoint 2021 Excel 2019 Word 2019 Outlook 2019 PowerPoint 2019 Excel 2016 Word 2016 Outlook 2016 PowerPoint 2016 Microsoft365.com Outlook on the web Excel for iPad Word for iPad PowerPoint for iPad Excel for iPhone Word for iPhone PowerPoint for iPhone Word for Android tablets Excel for Android tablets PowerPoint for Android tablets Excel for Android phones Microsoft Office New Outlook for Windows Outlook for Android Outlook for iOS PowerPoint for Android phones Word for Android phones

What are sensitivity labels? 

Sensitivity labels are applied either manually or automatically to files to keep them compliant with your organization’s information protection policies. Sensitivity labels indicate the classification of and can apply protection to files.

Your organization customizes the label names and descriptions. Contact your organization’s IT department for additional information about which label to apply and when. Sensitivity labels are published to users rather than locations such as sites or mailboxes, so you and a coworker might see different sensitivity labels available to apply.

Notes: 

What happens when you apply a sensitivity label?

When you apply a sensitivity label, the label information will persist with your file as it moves between devices, applications, and cloud services. Applying a sensitivity label might also result in changes to your file according to your organization's configuration, such as:

  • Encryption with Information Rights Management might be applied​​​​​​​​​​​​​​

  • A header, footer, or watermark might appear

  • Dynamic watermarks might appear

Note: If you don't have permission to change or remove a sensitivity label, most apps will display an error message and prevent you from doing so. In some apps, sensitivity labels will simply be disabled.

Not all apps on all platforms support the same behavior, so the exact results of applying a sensitivity label might vary slightly. For more information about what capabilities are supported on each platform see Support for sensitivity label capabilities in apps. 

How are sensitivity labels applied? 

Sensitivity labels can be applied manually or automatically. 

Choose a sensitivity label yourself

Important: You can only apply a sensitivity label if: • Your Office account is a work account with an Office 365 Enterprise E3 or Office 365 Enterprise E5 license assigned. • Your administrator has configured sensitivity labels and published them to you.

From the sensitivity bar: 

  1. Click the title bar, located next to the file name. ​​​​​​​ Sensitivity bar at top of document

  2. Choose the sensitivity label that applies to your file. ​​​​​​​ Sensitivity bar menu

Note: You'll see Learn more info icon Learn more if your organization has configured a website to explain more about their sensitivity labels.

If there's no label on the file yet, the sensitivity bar tells you if one is required or not. If a label is required, you'll see the prompt Select a label. If no label is required, the prompt simply says No label.

For more info, see New sensitivity bar in Office for Windows.

From the sensitivity button:

  1. Click on the Home tab, then select  Sensitivity button Sensitivity.

  2. Choose the sensitivity label that applies to your file.Sensitivity Labels menu

​​​

Tips: 

  • Not sure what a label is? Hover over the label to see any description your organization has added to explain it.

  • If you're an IT Pro looking for information on configuring or managing the sensitivity bar, see Manage sensitivity labels in Office apps.

When saving a new file:

  1. Click the Save icon.

  2. In the Save dialog, choose the sensitivity label that applies to your file.Screenshot of the Save dialog with the sensitivity bar expanded to show sensitvity label options.​​​​​​​​​​​​​​

Automatic and recommended labeling 

Automatic labeling 

If your administrator has set up automatic labeling then files that contain certain kinds of information - such as social security numbers, credit card numbers, or other sensitive information - can have a specified label applied automatically.

If a label has been applied automatically, you'll see a notification below the Office ribbon that looks like this:

Screenshot of a Policy Tip for an automatically applied sensitivity label

Recommended labeling 

Similarly, administrators can set up recommended labeling that will suggest a specified label based on the sensitive content contained in the file. If a label is suggested, you’ll see a notification below the Office ribbon that looks like this:

Screenshot of a Policy Tip for a recommended sensitivity label

Default labeling 

If your administrator has set up default labeling, then files will automatically have the specified default label applied when they are saved for the first time. When the file has been created but not saved, or if your file was created before the default labeling policy was implemented, you will see an indicator in the title bar of which label will be applied when the file is saved.

Sensitivity label on presentation

For more information see Sensitivity labels are automatically applied or recommended for your files and emails in Office. 

Remove a sensitivity label 

To remove a sensitivity label that has already been applied to a file, unselect it from the sensitivity bar or the Sensitivity buttonSensitivity menu in the Home tab. If your organization requires the file to be labeled, you will not be able to remove the label.  

How do I know which sensitivity label is currently applied? 

The file’s sensitivity label, if one is currently applied, is shown in the title bar. 

Screenshot of the title bar of a file with a Confidential label. 

How do I know what permissions I have? 

In the status bar, click the permissions icon. The My Permission dialog will open and display which permissions you have.

Screenshot of a dialog showing user permissions

If you don't see the permissions icon, right click the status bar and select Permissions Icon Permissions from the menu to add it.

If a label with custom permissions is currently applied to the file, a business bar will appear below the Office ribbon when the file is opened. Click the View Permissions button to open the My Permission dialog.

  Screenshot of a business bar with a View Permissions button.​​​​​​​

What can sensitivity labels do? 

Apply permissions defined by your admin 

The sensitivity label you select might come with pre-defined permissions that have been configured by your admin. When you select this type of label, you don’t need to take any further steps to apply the label. 

Apply custom permissions chosen by you 

If you select a sensitivity label that is configured for user-defined permissions, you’ll be prompted to select who can read or change the file.

Screenshot of a dialog box titled 'Permissions' with options to add users as viewers, restricted editors, editors, and owners. 

Apply content marks 

Depending on your organization’s configuration, applying a sensitivity label might result in the insertion of a header, footer, or watermark into your file. These content marks contain text defined by your admin.

Apply dynamic watermarks 

To further protect file content, your organization might configure a sensitivity label to apply dynamic watermarks to a file. These watermarks contain details related to the person viewing the file. Because this is a setting configured by your organization, you can't remove or modify the watermarks. 

Track and revoke file access 

On Windows, you can track and revoke access to protected, local files through the Microsoft Compliance portal.

To learn more, see: Track and revoke access to your files

How are sensitivity labels enforced? 

Mandatory labeling

Your admin can set up mandatory labeling, which requires users to apply a label to their files. When you open or save an unlabeled file, you’ll be prompted to select a sensitivity label before proceeding.

When mandatory labeling is in effect you can’t remove a file’s sensitivity label, but you can change an existing label. When prompted to add a sensitivity label when opening an unlabeled file, you can choose to open the file in read-only mode instead of selecting a label.

Note: When mandatory labeling is in effect, the print to PDF option is unavailable for files that are labeled or encrypted.

Downgrade justification 

Your organization can have a policy requiring you to provide justification before changing a sensitivity label from a higher sensitivity to a lower sensitivity. When downgrade justification is enabled, you might be asked to choose a justification reason or provide your own when selecting a less sensitive label.

The dialog box that appears when your organization requires you to provide a justification for changing a sensitivity label.

Note: You’ll only be asked to justify changes once after opening a document. After justifying the first time, subsequent changes won’t require justification unless the file is closed and opened again. ​​​​​​​

See also

Known issues when you apply sensitivity labels to your Office files

Remove hidden data and personal information by inspecting documents, presentations, or workbooks

For administrators: Learn about sensitivity labels

For administrators: Manage sensitivity labels in Office apps

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